Lupus Films appoints Pindy O’Brien
Brand management and licensing consultant Pindy O'Brien has been commissioned by Lupus Films to develop the licensing and merchandising program for its family brands. These are based on Judith Kerr's picture books “Mog” and “The Tiger Who Came to Tea.”
Combinig creative vision with commercial strategies
Pindy O'Brien has extensive experience in children's book publishing, TV distribution, and content development, and will also be responsible for brand development for the titles. She previously worked for various media companies, where she successfully combined creative vision with commercial strategies.
With her extensive marketing expertise, she will now develop licensing programs that appeal to families, strengthen brand presence, and achieve sustainable growth.
Source: https://www.totallicensing.com/lupus-films-appoints-pindy-obrien/