Mad Beauty launches new Autumn/Winter collection
Mad Beauty has unveiled its Autumn/Winter 2026 collection, bringing well-known characters, stories and pop culture moments into a new range of beauty and gifting products.
New licensed collections, extensions of two existing bestsellers and more
The AW26 portfolio includes nine new licensed collections, extensions of two existing bestsellers, and the company’s largest selection of beauty advent calendars to date. The range combines bath, body, and beauty products with interactive and unexpected design elements.
The collection includes new products inspired by several major entertainment properties. Disney’s Winnie the Pooh is being celebrated with a 100th anniversary collection featuring premium, storybook-inspired packaging based on the original stories. Disney Pixar’s Monsters, Inc. marks its 25th anniversary with new products, while Harry Potter features prominently with a 24-day beauty advent calendar and a moulded Sorting Hat lip balm.
Further highlights
Other highlights include a Disney Mickey Mouse-inspired ski collection featuring moving packaging details, a reversible Monsters, Inc. cosmetic bag featuring Mike Wazowski and Sulley, as well as seasonal collections inspired by Disney Stitch and The Nightmare Before Christmas.
The portfolio also includes a pop star-inspired Angel collection and new additions to Gilmore Girls and Harry Potter. Following strong demand in the previous year, Mad Beauty has expanded its advent calendar range with nine new designs combining licensed characters with bath, body, and beauty products.
The creative approach
The company’s creative approach has also received industry recognition. Its Harry Potter collection was recently named a finalist for the Global Licensing Awards, while its Disney Winnie the Pooh festive collection is a finalist for the upcoming UK Licensing Awards.
The Autumn/Winter 2026 collection will be available to retailers worldwide and through madbeauty.com from September 2026.