Maped Helix and Juratoys announce merger
Following Juratoys’ acquisition by Maped in 2022, the group’s UK subsidiaries, Maped Helix and Juratoys UK, are merging to streamline operations, improve service delivery and present a unified presence in the UK market. The merger will take effect this month, with the new entity operating as Helix Trading Ltd.
Broader opportunities
The transition will be seamless, with no disruption to customers, and employees from both companies will benefit from broader opportunities and stronger organisational support. The merger combines Maped Helix’s heritage in stationery with Juratoys’ expertise in toys and games, enabling more efficient operations and faster routes to market. Guided by the Maped Group’s core values, Helix Trading Ltd will focus on innovative, sustainable products that support education, creativity and high academic and environmental standards.
Source: https://www.toysnplaythings.media/juratoys-and-maped-helix-merge-as-helix-trading/