Mattel and Kluge launch “Synth Riders experience – Barbie Dance 'n Dream”

Mattel in collaboration with Kluge Interactive, released Synth Riders Experience - Barbie Dance 'n Dream, a Barbie-themed dance experience for the popular virtual reality rhythm game Synth Riders. The game immerses players in the dream world of Barbie like never before.

Barbie Dance 'n Dream is now available on Meta Quest, Steam VR and PlayStation VR2 for $2.99 USD and to all Apple Arcade subscribers for Apple Vision Pro.

View the launch trailer here: LINK

Fans of all ages will have the opportunity to dance to the K-pop hit “Barbie Dreams (ft. Kaliii)” by FIFTY FIFTY from the highest-grossing feature film of 2023, Barbie. Entering a whole new reality in the dreamscape of Barbie, players can groove at the roller disco, soak up rays at the beach, and dance in this one-of-a-kind, immersive VR and Mixed Reality experience.

“Fans have been asking for more Experiences and they are coming — just like this latest musical journey with Barbie,” said Arturo Perez, CEO of Kluge Interactive. “Barbie is the first non-music IP in Synth Riders, giving us a unique opportunity to explore a legendary brand, tell a story, and bring that magic to our players.”

Take a look at the link in the source description to see what Barbie Dance 'n Dream features includes.

Source: corporate.mattel.com/news/mattel-and-kluge-launch-synth-riders-experience-barbie-dance-n-dream