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Mattel Press to publish first ever original Barbie young adult novel

Mattel announced that it will publish Barbie: Dreamscape, a new original Barbie® young adultnovel set in a magical dreamworld written by #1 New York Times Bestselling author Alex Aster, on sale in the U.S. and Canada on July 28, 2026. 

Coming-of-age story

From Mattel Press, the company’s own publishing platform, and brought to life through Alex Aster’s signature fantasy voice, Barbie: Dreamscape is a coming-of-age story that follows Barbie, a girl whose perfectly planned future is shattered when she's declared Fateless at her enchanted school's graduation. To earn a Fate, she must journey across treacherous, magical lands in search of the mysterious beings who control the destinies of everyone in Heartland - and the buried truths that could change her world forever.  

Resonating with today’s young adult readers

Ryan Ferguson, Global Head of Publishing at Mattel, said: “Alex Aster and Barbie are a natural pairing, and her personal affinity and genuine love for the brand shines through in a story that resonates with today’s young adult readers. Barbie: Dreamscape reflects Mattel’s commitment to growing a book community and bringing our beloved brands to life through new stories and voices, giving authors space to share their own unique perspectives. As the brand’s first official novel, it offers fans another way to connect with Barbie through an epic fantasy that explores destiny and self-discovery, while marking a meaningful addition to our publishing slate.“

A journey of self-discovery with Barbie

Alex Aster said: “Playing with Barbie dolls was one of my first forms of storytelling and creative outlets as a kid. I spent countless hours making up stories starring each of my dolls, and I still remember the excitement of opening a new box, adding another character to my tales, marveling at each accessory. I’m honored to write the first YA Barbie book, and can’t wait for readers to go on this journey of self-discovery with Barbie!”

Source: https://corporate.mattel.com/news/mattel-press-to-publish-first-ever-original-barbie-young-adult-novel-by-1-new-york-times-bestselling-author-alex-aster