MGA Entertainment chooses Meabrands as Licensing Agent

Meabrands will handle licensing in the Middle East and North Africa (MENA region) for MGA Entertainment.

Founded in 2022, Meabrands is a young and dynamic licensing agency for the Middle East, with a team of highly qualified managers that can boast 25 years of expertise and international experience.

Growing their licensing business

Meabrands will represent MGA's brands, including L.O.L. Surprise!, Little Tikes, Bratz and Rainbow High, primarily in the food and beverage and promotional products categories.

“We are looking forward to partnering with Meabrands to expand and grow our licensing business in the MENA region,” says Mindy Puente-Escalera, Senior Vice President of Global Licensing for MGA Entertainment. “Their expertise in licensing in this region, combined with their strong group of clients, makes them the perfect match with our globally recognized and loved brands.”

Source: www.thetoybook.com