Paramount appoints Josh Silverman president of Products & Experiences
Paramount announced that Josh Silverman will join the company as President of Global Products & Experiences, effective October 6, 2025. Silverman is a veteran of leading consumer and entertainment companies, including Marvel Entertainment, The Walt Disney Company and Mattel. Leveraging his deep expertise in global franchise strategy and brand management, Silverman will oversee a portfolio that includes consumer products, live experiences, publishing, partnerships, and e-commerce for physical products, reporting to Paramount President Jeff Shell.
Focus on growing key business areas
Silverman’s appointment supports the company’s strategic focus on growing key business areas driven by its creative strengths and exceptional storytelling. Silverman will partner with leaders at Paramount’s iconic brands, including Paramount Pictures, Nickelodeon and others, to bring stories to life in new ways.
Joining from Mattel
Silverman will join Paramount from Mattel where he has served as Executive Vice President and Chief Franchise Officer. While at Mattel, Silverman significantly expanded its global consumer products business and live and location-based entertainment offerings. He spearheaded the execution of over 165 consumer product partnerships and retail tie-ins for the Barbie movie, and drove major initiatives, such as the World of Barbie traveling exhibit, Hot Wheels Monster Trucks Live, and the upcoming Mattel Adventure Parks.