“Pinocchio and friends“ increases popularity in Brazil 

After the release of the series "Pinocchio and friends" by Rainbow a few months ago, in February this year, its popularity is constantly increasing. 

The series, which launched on the Discovery Kids channel, has already been able to initiate new contracts and partnerships due to its popularity, through which the series is becoming increasingly popular in the Brazilian market. 

As part of new contracts, Bts Clio has announced a collection of school bags, kindergarten backpacks, pencil cases and lunch boxes.

Furthermore, Nova Brink is currently working on the development of a Pinocchio vinyl doll, which will soon be launched on the Brazilian market.

Point of sale activities are also being planned and will be implemented by Happy Eventos as the official licensee for events in shopping malls. 

Brand activities such as crafts, DIY, play tutorials and other activities are planned to spread the joy of the series.

Source: www.licenseglobal.com