Playmates Toys partners with Paris Hilton’s Paris & Pups
HappyNest Entertainment and 11:11 Media announced a global toy deal with Playmates Toys for Paris & Pups, the exciting new kids animated series inspired by Paris Hilton and her real-life pets. Playmates has plans for a comprehensive line including dolls, playsets, collectibles, plush and more, with an anticipated fall 2026 launch.
Premiere in September
Paris & Pups premiered on September 23 on YouTube. The series is developed and produced by Paris Hilton’s next-gen media company 11:11 Media; HappyNest Entertainment, a joint venture from UTA and Stampede Ventures; and 9 Story Media Group, a leading creator, producer and distributor of kids and family content.
Creative adventures, kindness and happiness
Inspired by Paris Hilton and her real-life pets, Paris & Pups follows five fabulous pups who live in the penthouse of The Fabuluxe Hotel with 12-year-old Paris Star. The animated series celebrates the bond between Paris Star (called “Star”) and her pups, living their best lives, going on creative adventures, and bringing kindness and happiness to others. Created for kids 5-8, the series launches with four episodes in week one, followed by weekly episode drops.
Over 80 million fans
Global pop culture icon Paris Hilton connects with over 80 million fans worldwide through a dynamic portfolio of storytelling platforms and products that capture her signature style. As CEO of 11:11 Media, Hilton has built a fast-growing new media and lifestyle powerhouse, delivering hit content across film, TV, and audio; innovative consumer products; and best-in-class licensing and brand partnerships across beauty, fashion, homeware, pets and more.