Pokémon and Rinascente: Storetakeover in Rome

On October 02nd, Pokémon and Rinascente will host a new store takeover at the latter's flagship in Rome, Italy.

Pokémon's latest impressive collaboration will consist of a window display on the balconies of the store's atrium, including a pop-up space in Rinascente's showroom area on Via del Tritone, near the Trevi Fountain and Piazza di Spagna in the heart of Rome.

350 square meter full of Pokémon experiences

In this back-to-school takeover, Pokémon will be the focus of a complete store takeover. Installations in the seven store windows will feature the Pokémon Trading Card Game (TCG), video games for the Nintendo Switch system and toys, all along Via del Tritone.  Inside the store, a 350-square-meter display area will showcase this unique installation.

Pokémon fan paradise

The latest Pokémon video games for the Nintendo Switch system and Pokémon TCG products will be available, as well as the latest Pokémon toys, including the squeezable Pikachu and Gengar Squishmallows plushes from Jazwares, distributed by ReiToys.

Read the full article to learn more about the activities and specials of the store takeover in the eternal city.

Source: www.licensingmagazine.com