Princess Sam appoints IMC as agent for Tara Duncan
Princess Sam Consumer Products has appointed International Merchandising Consultants (IMC Licensing) as licensing agent for the animated adventure-comedy-fantasy children's hit Tara Duncan in various territories in Latin America and the Caribbean.
IMC Licensing handles business in Latin America
Specifically in Argentina, Belize, Bolivia, the Caribbean Islands, Colombia, Costa Rica, the Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Nicaragua, Panama, Paraguay, Puerto Rico, Trinidad and Tobago and Venezuela, IMC Licensing will handle licensing for this fast-growing series. IMC will be supported in many of these regions by the Panamericana de Licencias (CPL) advertising and licensing agency.
A big step forward
This decision is another big step for the fast-growing brand. The Tara Duncan campaign has already appointed Brand-Ward Services to manage licensing for the brand in the UK, Consumer Products Connection in Spain and Portugal, J&M in the Benelux and Maurizio Distefano Licensing (MDL) in Italy.
Source: www.licensing.biz