Universal: new consumer products opportunities for Doozie’s Doghouse
Universal is highlighting new consumer products opportunities for DreamWorks Animation’s Doozie’s Doghouse, the upcoming spin-off from the Gabby’s Dollhouse franchise, at Brand Licensing Europe 2026.
While the new series stands on its own, it remains connected to the wider Gabby’s Dollhouse universe, with appearances from Gabby and her friends alongside Doozie and her group of puppy characters.
Debut in November
The series will make its standalone debut in November, following the introduction of Doozie and some of the Doozie Dogs in two crossover episodes from Gabby’s Dollhouse Season 14, which premiered on Netflix on September 14. The season trailer generated 4.8 million views during its first week.
Universal will present opportunities spanning toys, fashion, and lifestyle, as well as products that connect the Gabby and Doozie worlds.
“Get to Know Doozie” campaign
The new property will be supported by the established global platform behind Gabby’s Dollhouse, with a “Get to Know Doozie” campaign running across YouTube, Roblox, digital channels, and field marketing, alongside social content, creator partnerships, and live experiences.
The expansion follows the continued growth of Gabby’s Dollhouse, which has developed since its 2021 debut into a global preschool franchise spanning content, consumer products, gaming, music, digital content and live experiences.
Universal will showcase both Gabby’s Dollhouse and Doozie’s Doghouse at Brand Licensing Europe 2026.