Val di Sole welcomes Bing for Smiling Family Week

From March 21–29, Val di Sole in partnership with Acamar Films brings the beloved preschool character Bing to the mountains for “Smiling Family Week.” Hosted in the Pejo3000 Ski Area, the event offers families a unique blend of skiing and themed activities inspired by Bing and his companion Flop.

Designed especially for families with young children, the week-long package includes six days of free ski passes, seven nights of accommodation, and 12 hours of ski lessons for children aged 3 to 8—creating the perfect setting for little ones to take their first steps on skis in very special company.

Beyond the slopes, families can enjoy a variety of Bing-themed experiences. Meet-and-greet sessions give children the chance to hug Bing and Flop, take photos, and share unforgettable moments. The lively “Bing Aperidance” events combine music and dancing on the snow, while “Reading with Bing” sessions offer quieter moments of creativity and imagination.

Local libraries in Cogolo, Ossana, Mezzana, Dimaro, and Malè will host coloring and reading activities, featuring Bing books, themed coloring sheets, and a wide selection of illustrated stories for all age groups.

Smiling Family Week transforms a ski holiday into a magical adventure—where fun, learning, and play come together in the snowy setting of Pejo3000.

Source: https://www.visitvaldisole.it/en/events/meet-bing-and-flop