WildBrain grows global fandom for Teletubbies

WildBrain is driving the global expansion of its iconic Teletubbies franchise with an extensive line-up of new consumer products licensing collaborations around the world, in deals brokered by its dedicated agency, WildBrain CPLG. As the Teletubbies franchise looks towards its 30-year anniversary in 2027, the brand is heading to Las Vegas Licensing Expo (May 20-22) to celebrate its unique position as a pioneering preschool series with a growing licensing program designed to delight fans across international markets.

30th anniversary

Erin Morris, VP, Global Franchise Strategy & Retail, WildBrain, said: “As we drive towards the Teletubbies 30th anniversary, we’re focused on bringing ‘big hugs’ with big ambitions to fans around the world. We’re tapping into the nostalgic roots of Teletubbies as we harness cross-category licensing growth in broader markets across North America, Latin America, Asia and Europe. Supported by an expansive content offering and robust social media following, the love for Tinky Winky, Laa-Laa, Dipsy and Po continues to grow. We have great plans in the months and years ahead, with more new content in development, fantastic licensing partners signing up in all major territories and celebratory brand activations.”

To learn more about licensing opportunities for Teletubbies, please visit WildBrain CPLG during Las Vegas Licensing Expo at Booth J206.

Source: www.wildbrain.com