Zapf's Baby Born gets first own animated series

In a collaboration with Zapf Creation AG, MGA Entertainment, Inc. has announced the first animated series for the iconic BABY born brand. On August 26, the "Baby born" series will premiere on YouTube and Kidoodle.TV. 

Setting new milestones

After more than three decades on the market and 26 million dolls sold worldwide, the series is a new milestone of the doll that has already delighted generations. In the show, Baby born girl Emma, together with her friends and companions, will teach preschoolers teamwork, creativity and imagination, and discover the world through play. A total of 18 five-minute episodes are currently planned, in which Emma will take viewers on ever new adventures.

“We are excited to bring BABY born’s magical world to life through a colorful and creative short-form animated series,” said Anne Parducci, 

MGA Entertainment’s Chief Content Officer, “Families will enjoy the exceptionally catchy music, fun themes and loveable characters.”

After premiering on YouTube and Kidoodle.TV in English, BABY born will also appear in other media and languages starting in fall 2023.

Source: www.animationmagazine.net