Spielwarenmesse: Date, prices and opening hours

Choose language


Fair profile

70 years Spielwarenmesse logo

Celebrate with the Spielwarenmesse®

Experience the Spirit of Play at the key meeting point for the toy industry. As the largest and most important event of the year, the toy fair in Nuremberg brings together all international decision-makers. Well-known brands, trendy start-ups, buyers for major chains, independent retailers and large numbers of media representatives combine to make the Spielwarenmesse® a unique event for all players in the toys and games market.

70 years Spirit of Play

Be there when the Spielwarenmesse® invites the world of play to its 70th anniversary. Besides a new product group, you can also expect fantastic events and activities on each day of the toy fair. The newsletter will keep you informed of the activities we have in store for you for the 70th Spielwarenmesse®.

Fair facts

2019: 30 January - 3 February

Opening hours: Wednesday to Sunday, 9:00 am – 6:00 pm

2020: 29 January - 2 February

presale e-ticket

until 28 Jan 2019; 6 pm CET

presale paper ticket

until 16 Jan 2019; 6 pm CET; only available in Germany

ticket desk

starting from 29 Jan 2019; 12 noon CET

one-day ticket 19,00 € 25,00 € 30,00 €
permanent ticket 38,00 € 49,00 € 55,00 €

You can order tickets for Spielwarenmesse® 2019 in the ticket shop.


Messezentrum Nürnberg (Nuremberg Exhibition Center)
Messezentrum 1
90471 Nuremberg, Germany

Travel & arrival information

Find all results of the 69th Spielwarenmesse® summarized in the fair report.

You can discover at the Spielwarenmesse®

First it is the biggest exhibition and we get good sales after it and the management is always pleasant and always come forward us if we need something. The best exhibition I’ve been to!

Aliaksandr Krachko, PP Polesie JV LTD., International Sales

Spielwarenmesse Impressions
  • 2,902 exhibitors from 68 countries
  • including 895 exhibitors not present at any other fair
  • More than 70,000 visitors from 130 countries
  • including around 30,000 visitors who only attend the Spielwarenmesse®
  • 1 million products
  • 120,000 new products

Spielwarenmesse® tickets

Discover 120,000 brand new toys, the top trends and toy licenses of the year ahead. Safe your ticket for Spielwarenmesse® 2019 and experience the World of Play in Nuremberg.

Buy tickets


Stay informed with trends and developments of the toy market. Register for one of our newsletter.