Spielwarenmesse: Date, prices and opening hours

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Spielwarenmesse® worldwide


Fair profile

Feel the Spirit of Play

This is where international toy markets come together: renowned brands, toy innovations, licensed products, trendy start-ups, buyers of large chains, independent retailers and a plethora of media representatives make the toy fair in Nuremberg, Germany, the most important event for the toy industry. 

Fair facts

NEW: Wednesday to Sunday!

Date 2018: 31 January - 4 February 2018

Date 2019: 30 January - 3 February 2019

Wednesday to Sunday, 9:00 am – 6:00 pm

  presale e-ticket
(until 29 Jan 2018; 6 pm CET)
ticket desk
NCC West, Entrance Mitte, NCC Ost
(starting from 30 Jan 2018; 12 noon CET)
one-day ticket 19,00 € 30,00 €
permanent ticket 38,00 € 55,00 €

You can order tickets for Spielwarenmesse® 2018 in the ticket shop.

Messezentrum Nürnberg (Nuremberg Exhibition Center)
Messezentrum 1
90471 Nuremberg, Germany

You can discover at the Spielwarenmesse®

  • More than 2,850 exhibitors from over 60 countries
  • including 815 exhibitors not present at any other fair
  • More than 73,000 visitors from 120 countries
  • including 19,000 visitors who only attend the Spielwarenmesse®
  • 1 million products
  • 100,000 new products
Nuremberg is the place to be, since everyone is here. It is the only trade fair where you meet everyone from everywhere. Our company is represented with sales representatives from 50 countries here.

Pascal Bernard, C.E.O., Juratoys with brands Janod and Kaloo

Spielwarenmesse 2017 Impressions

Spielwarenmesse® tickets

Discover 100,000 brand new toys, the top trends and toy licenses of the year ahead. Safe your ticket for Spielwarenmesse® 2018 and experience the World of Play in Nuremberg.

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